They called him “The Pope of the Pentagon.”

Colonel John Boyd wasn’t just one of the greatest fighter pilots in history — he was a revolutionary thinker who reshaped how the U.S. military approached strategy, decision-making, and victory under pressure.

Boyd had a standing challenge: in any air-to-air combat simulation, he could defeat his opponent in 40 seconds or less.

Not sometimes. Every time.

He didn’t rely on superior weapons or fancy maneuvers. His edge came from insight — a way of seeing that most others missed.

Boyd discovered a system so powerful, it changed warfare forever. It’s called the OODA Loop:

Observe → Orient → Decide → Act.

To the casual eye, it looks simple. But the genius wasn’t in the steps — it was in how quickly and accurately he could cycle through them. Boyd knew that the faster and more clearly you could move through this loop — especially under pressure — the more control you gained over the outcome.

But what if this same loop wasn’t just a strategy for aerial combat? What if it was the hidden engine behind every attempt at personal change?

And what if the reason most people struggle to create lasting change… is because they’re stuck in a misaligned loop they can’t even see?

Most people today are running their own loops… without even knowing it.

They keep repeating the same behaviors, patterns, and outcomes — not because they’re lazy or broken — but because their observations are incomplete. Their orientation is off. So even though their decisions and actions feel right in the moment, the outcomes don't change.

They’re stuck. And they don’t even see why.

But what if the issue isn’t them… What if the issue is the loop itself?

What if they’ve been trying to produce one outcome — using a system designed to create something else?

This is where metacognition comes in — the ability to step back and see what’s actually going on inside your system… in real time.

This is the secret behind ‘technique-free change.’

Because once you learn how to observe your internal processes accurately… you start orienting better. You make clearer decisions. You act in ways that are aligned with the change you actually want.

Change stops being a struggle. It becomes a natural consequence of working with the real system driving your life.

This is exactly the kind of insight master coach Michael Breen uncovered — not from the cockpit, but from decades of working with over 150,000 students and clients ranging from billion-dollar CEOs to world-class athletes to everyday people seeking real personal change.

Through that lens, he saw what most in personal development missed:

That most tools focus on surface-level hacks — and completely ignore the deeper structures and governing loops at work.

Michael saw the system. And he’s spent 40 years refining the skills and principles to help people like you finally make the shifts that stick.

That’s what our new program, launching this week is built around.

It’s not a conventional personal change course stuffed with one-shot techniques and tricks which only address surface issues. It’s a brand-new method to re-code and rewire your inner operating system, from the inside out that finally unlock the promise of personal development, in a way you've never experienced before.

Ready to discover how to begin to change these automatic loops for yourself?

Join us for the next video in this series, where Michael Breen introduces an all-new framework he's never shared with the public before.

If you’ve struggled to make the personal changes you want, or failed to create desired outcomes with clients, this simple framework is a powerful tool to help you change that.

To your success,

Tom